OU won't spend any money promoting Adrian Peterson for the 2005 Heisman Trophy. Oklahoma sports information director Kenny Mossman believes quiet observation works best.
While other schools brainstorm campaigns, Mossman watches the savings. "We didn't do anything last year," he said, "and Adrian finished second in the Heisman voting."
OU quarterback Jason White finished third behind Matt Leinart. Mossman's credentials are proven.
"Most of these campaigns are designed to get more media attention," Mossman said. "And that's probably the last thing Adrian needs."
OU relies on Peterson's impressive 1,925 rushing yards and 15 touchdowns freshman season. Memphis spent $30,000 on DeAngelo Williams’ campaign, including 3,500 die-cast miniature race cars.
Peterson and Texas QB Vince Young were prime candidates in the Red River Shootout, which could influence Heisman results.
Preseason Favorites (alphabetical)
- RB Reggie Bush, Southern Cal
- WR Ted Ginn Jr., Ohio State
- CB Devin Hester, Miami, Fla.
- QB Chris Leak, Florida
- QB Matt Leinart, Southern Cal
- RB Laurence Maroney, Minnesota
- RB Adrian Peterson, Oklahoma
- QB Brad Smith, Missouri
- RB DeAngelo Williams, Memphis
- QB Vince Young, Texas